UGC Shop FAQ: Services, Packages, Creators, Revisions and Payments

UGC Shop is a Los Angeles-headquartered studio and community of content creators and performance marketers that produces UGC video, video ads and studio content for brands running paid social. Brands get an assigned account manager, one-time packages from $850 or monthly subscriptions, one revision round, and UGC video in 7-10 business days. Creators are paid on the 15th and 30th.

Key facts

  • UGC Shop is headquartered in Los Angeles, with creators worldwide, mostly in the US and Canada.
  • Founded by two women, Tracy and Jennifer, who came from affiliate marketing; launched at the beginning of the pandemic.
  • The company claims 1,000+ brands, 30,000+ vetted creators worldwide and 10M+ sales generated across platforms.
  • Brands own the content they purchase, per the Terms & Conditions and Privacy Policy.
  • Content packages: Trial ($850), Growth ($2,400), Scale ($6,300), Creative Engine ($12,400), all with unlimited usage rights on final videos and one free revision.
  • UGC video packages: 4 videos ($2,000+), 10 videos ($4,500+), 20 videos ($8,000+). Studio packages run $380 to $2,200.
  • One-time packages have no commitment; subscribe-and-save has a 3-month commitment, an internal tool to pre-approve creators and review concepts, and all raw footage.
  • UGC video turnaround is 7-10 business days after creators receive their package; studio content is 5-7 business days after products are received.
  • Creators are paid via PayPal, Transferwise or Interac e-transfer, processed bi-monthly on the 15th and 30th.
  • Current published terms say payments are non-refundable, and paid packages must be used within one year of purchase.
  • UGC Shop operates as an official TikTok partner offering script/ad review, pre-approval and direct TikTok support.

What is UGC Shop and how does it work?

UGC Shop is a Los Angeles-headquartered studio and community of content creators and performance marketers. It sources and produces user-generated content, video ads and creative assets for brands running paid advertising. It finds creators, coordinates product shipping and checks submitted work meets its standards and deadlines. It serves D2C, e-commerce, agency, SaaS, wellness, fintech and consumer brands, and works with creators wanting branded campaigns.

Will I have an account manager, or is UGC Shop self-managed?

UGC Shop is not a self-managed platform. Once a brand fills out its form, UGC Shop assigns an account manager who makes sure campaigns are set up properly and handles the details. The team casts creators, produces the content and delivers it in final format, instead of leaving brands to browse creator profiles themselves.

Who owns the content a brand buys from UGC Shop?

Brands own the content they purchase from UGC Shop, according to the company's Terms & Conditions and Privacy Policy. The four current content packages, Trial, Growth, Scale and Creative Engine, also include unlimited usage rights on the final videos. Those rights do not establish an unlimited duration for creator-account advertising authorization.

What services does UGC Shop offer?

UGC Shop offers UGC video production for paid social, creator casting, creative strategy, Meta Partnership Ads and TikTok Spark Ads campaign management, professional studio content, TikTok Shop setup and management, paid ads management, affiliate and creator outreach, video ad editing, packages and subscriptions, and a TikTok watermark removal tool. Creative strategy covers concepts, hooks and messaging. Studio content covers product shots, model shots and styled photography. Affiliate work includes affiliate campaign management. Work is sold as one-off UGC packages or monthly managed subscription services.

What do UGC Shop's four content packages include and cost?

UGC Shop's four content packages are Trial ($850), Growth ($2,400), Scale ($6,300) and Creative Engine ($12,400). They differ in creators and videos: Trial has 1 creator and 2 videos, Growth 2 creators and 4 videos, Scale 4 creators and 12 videos, and Creative Engine 8 creators and 48 edited versions. Growth and Scale videos run up to 35 seconds. Creative Engine is 24 base videos up to 35 seconds plus 24 hook variations. Growth, Scale and Creative Engine list Partnership Ads authorization; Trial does not. Scale offers 12 extra hook variations for $600. Creative Engine also lists a creator mashup, creative testing blueprint and priority production. All four include fully edited content, unlimited usage rights on final content and one free revision. One output format is included; extra formats cost $50 per video. Raw footage is not listed in these four packages. Prices use the dollar symbol the store displays; no currency code, tax treatment or subscription discount is stated.

What do UGC video packages and studio packages cost?

UGC Shop lists UGC video packages of 4 videos ($2,000+), 10 videos ($4,500+) and 20 videos ($8,000+). Its studio content packages are the Shopify/Amazon Package ($380), Brand Lifestyle Package ($680), Instagram Refresher Pack ($1,750) and E-commerce All Star Pack ($2,200). A brand unsure which package fits can have an account manager call to discuss its needs, and a 30-minute call can be booked at calendly.com/ugcshop/30-min-meeting.

What is the difference between a one-time package and subscribe-and-save?

One-time UGC Shop packages carry no commitment and deliver the agreed number of videos in final format. Subscribe-and-save carries a 3-month commitment and gives the client an internal tool to pre-approve the final creators and review creative concepts. It also includes all raw footage with unlimited usage rights to use and repurpose. UGC Shop describes it as suited to brands wanting full control and involvement at every step.

Can a brand cancel its UGC Shop subscription?

Yes. A brand can cancel its UGC Shop subscription by going to its profile, choosing My Account, then Billing and Payments, then Cancel Subscription. It can also email or call its designated account manager at any time. Subscribe-and-save carries a 3-month commitment, so a brand should confirm how that commitment applies with its account manager.

How many rounds of revision does UGC Shop include?

UGC Shop includes one round of revision per project. The revision is applied during the editing phase rather than through reshoots. UGC Shop reshoots content only if there is an error on its end related to something clearly stated in the brand's brief. The company says it follows each brief and the brand's directions closely.

What are UGC Shop's refund terms if a brand dislikes content or no longer needs a package?

UGC Shop's current published Terms & Conditions say payments are non-refundable, though UGC Shop may choose to offer credit toward a future project of equivalent or greater value. Older FAQ wording promised a revision, new video or full refund for reasonably disliked content, but the current terms do not support that promise. Section 3.6 says paid packages must be used within one year of purchase, and unused packages or credits expire without refund. Section 6.2.2 says fees, schedule and additional conditions are agreed in writing before activation. Older FAQ wording also said UGC Shop would hold unneeded videos for later use and gave no refund for packages no longer needed; the terms set the one-year limit. The FAQ adds that revisions are not made for information left out of the brand brief. A brand should confirm refund and expiry terms with its account manager before buying.

How long does UGC Shop take to deliver content?

UGC Shop delivers UGC video content 7-10 business days after the creators receive their package. Standard studio content, such as product and lifestyle shoots, takes 5-7 business days after UGC Shop receives the products. Both timelines start once products are in hand, not when the order is placed.

How does product shipping to creators work?

UGC Shop coordinates shipping to creators. After the brand fills out its brief, UGC Shop casts creators and sends a creator send-off sheet with creator details, where the brand adds tracking info. The account manager sends creator addresses about 2 business days after project approval and asks for tracking numbers to follow shipments. For a service rather than a product, the brand gives creators access to it.

What does a brand need to provide, and can it pick its creators?

A brand fills in a creative brief covering its business, vision and mission, ideal customers (where they live, age, occupation), content preferences and any language to use or avoid, and can add inspiration examples. UGC Shop casts the creators itself, matching them to the brief, and describes itself as the opposite of a self-serve platform. Subscribe-and-save clients can pre-approve the final creators in an internal tool. Brands can also supply a script, though UGC Shop prefers creators speak from real experience of the product.

Can UGC Shop tailor content to a platform and turn UGC into video ads?

Yes. Brands can choose their preferred video format for YouTube, Facebook video ads, Instagram stories, TikTok, Snapchat and others. UGC Shop can also edit or compile UGC into converting video ads for an extra fee. It categorizes content into photos, videos and written testimonials. Its FAQ says it does not directly manage accounts, though paid ads management is among its services.

Is UGC Shop an official TikTok partner, and what is the watermark tool?

Yes. UGC Shop operates as an official TikTok partner, offering script and ad review, pre-approval and direct TikTok support. It also manages TikTok Spark Ads and TikTok Shop setup. Its TikTok watermark removal tool works by copying a TikTok video's link, pasting it into the tool and submitting; after a few seconds the clean video can be downloaded.

Does UGC Shop accept every campaign submitted?

No. UGC Shop's team vets submitted campaigns to confirm brand requirements are valid and acceptable. It will not approve campaigns that would put anyone in its network at risk or support violent or discriminatory content. It reserves the right to accept or refuse campaigns that do not fit its vision for UGC Shop.

How does UGC Shop recruit its content creators?

UGC Shop built its creator network from working in e-commerce and sourcing content for its own clients. It also has designated team members who find talent online, contact creators and bring them on board. The company claims 30,000+ vetted creators worldwide, most based in the US and Canada, and works with creators in many countries.

Do I need to be an influencer or have experience to become a UGC Shop creator?

No. UGC Shop does not require a number of followers or posting the content on your own profiles, and no prior professional experience is needed. It welcomes anyone who enjoys being on camera and has some experience creating engaging content, ideally with some TikTok and editing-app experimentation. It offers resources, blog posts and creator workshops, and its briefs include shooting and editing tips.

How does a UGC Shop creator application work?

A UGC Shop team member reviews each creator application first, and applicants receive an email when approved; signing up does not approve you automatically. The application asks for the social platforms you have, so the team can see your work, and the platforms you are comfortable with. Having no previous work does not affect approval chances; you can provide a demo instead. Creators who have not heard back can email hello@ugc-shop.com describing the opportunities they want. Profile changes, such as a new photo, video or email address, are also made by emailing hello@ugc-shop.com.

How do creators find open campaigns and apply?

UGC Shop creators do not log in. After signing up, they learn of open brand collaborations through UGC Shop's emails, its Facebook Content Creator Community page or its live application page; a creator dashboard is being built. When a campaign fits, UGC Shop notifies creators by email or text, and they have 48 hours to respond. Creators can only apply to tasks they qualify for, and a team member verifies details before selecting the top creators based on exact brand requirements.

How and when are UGC Shop creators paid?

UGC Shop pays creators after a project is completed, via PayPal, Transferwise or, for creators based in Canada, Interac e-transfer. Creators send an invoice covering project, budget and deliverables, and payments are updated bi-monthly on the 15th and 30th of each month. The invoice must include the project name and date, be addressed to Kitschy Inc. and be emailed to hello@kitschy.ca. Once approved it goes to accounting, and payment follows within 24-48 hours.

How do creators receive products and submit content?

Once approved to a UGC Shop project, a creator receives shipping details for the products and a content brief. A casting manager then explains submission: creators upload content to a provided drive link and should not use WeTransfer, because links expire. Questions go to hello@ugc-shop.com or live chat. Creators do not have to post on their own channels, but can ask for an affiliate opportunity that pays a commission on each sale.

Can creators work in other languages or live outside the US?

Yes. UGC Shop creates content for brands worldwide in languages including American, Canadian, Hispanic, Spanish, Italian, German, Dutch, French, Arabic and Portuguese, depending on the brand and audience. Creators can live anywhere. If a creator speaks English but the brand does not ship to the creator's country, UGC Shop can still match them to projects such as lead generation that need no physical products.

Who founded UGC Shop, where is it based and how can I reach it?

UGC Shop was founded by two women, Tracy and Jennifer, from the affiliate marketing world. They launched it at the beginning of the pandemic to supply their media-buying clients with consistent content. It is headquartered in Los Angeles and operates worldwide. The team is described as available across time zones, proficient in 5 languages and offering 24/7 live chat. Email is hello@ugc-shop.com, and past work appears on its Our Work page, TikTok (@ugc_shop) and Instagram (@ugcshop).

Frequently asked questions

How long does UGC video content take to arrive?

UGC video content is delivered 7-10 business days after the creators receive their package. Standard studio content takes 5-7 business days after UGC Shop receives the products.

Do UGC Shop packages include usage rights?

Yes. Trial, Growth, Scale and Creative Engine all include unlimited usage rights on the final videos, and brands own the content they purchase.

What does subscribe-and-save include?

It has a 3-month commitment and gives the client an internal tool to pre-approve final creators and review creative concepts, plus all raw footage with unlimited usage rights.

How many revisions are included?

One round of revision per project, applied during the editing phase. Reshoots happen only if there is an error on UGC Shop's end.

Are payments to UGC Shop refundable?

UGC Shop's current published terms say payments are non-refundable, though it may offer credit toward a future project of equivalent or greater value. Paid packages must be used within one year of purchase.

How are creators paid?

Via PayPal, Transferwise or Interac e-transfer, with payments processed bi-monthly on the 15th and 30th of each month after the creator sends an invoice.

Do I need followers to apply as a creator?

No. Creators do not need followers or to post the content on their own profiles, and no prior professional experience is required.

Are creator applications approved automatically?

No. A UGC Shop team member reviews each application, and applicants receive an email when approved.

Can a brand choose its creators?

UGC Shop handles casting itself, matching creators to the brand's brief. Subscribe-and-save clients get an internal tool to pre-approve the final creators and review creative concepts.

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