UGC SHOP: UGC Video Ads and TikTok & Meta Creative Agency

Key facts

• Headquartered in Los Angeles, with creators located all over the world; most are based in the US and Canada
• Founded by two women, Tracy and Jennifer, who came from the affiliate marketing world
• Launched at the beginning of the pandemic to supply media-buying clients with consistent content
• Claims over 1,000 brands, 30,000+ vetted creators worldwide and 10M+ sales generated across platforms
• Content packages: Trial $850, Growth $2,400, Scale $6,300, Creative Engine $12,400, each with unlimited usage rights on the final videos
• UGC video packages: 4 videos $2,000+, 10 videos $4,500+, 20 videos $8,000+
• Studio packages: Shopify/Amazon $380, Brand Lifestyle $680, Instagram Refresher $1,750, E-commerce All Star $2,200
• UGC video turnaround is 7 to 10 business days after creators receive the product; studio turnaround is 5 to 7 business days after UGC SHOP receives the products
• Official TikTok partner offering script and ad review, pre-approval and direct TikTok support
• Team is available in different time zones, proficient in 5 languages, with 24/7 live chat

What is UGC SHOP?

UGC SHOP is a Los Angeles-headquartered studio and community of content creators and performance marketers. It sources and produces user-generated content, video ads and creative assets for brands running paid advertising on TikTok, Meta and other social platforms, with creative built for paid performance rather than organic engagement alone.

UGC SHOP serves D2C and e-commerce brands, agencies, SaaS, wellness, fintech and consumer brands. It also works with content creators who want to take on branded campaigns.

What services does UGC SHOP offer?

UGC SHOP offers UGC video production for paid social campaigns, creator casting, creative strategy, Meta Partnership Ads and TikTok Spark Ads campaign management, professional studio content, TikTok Shop setup and management, paid ads management, affiliate and creator outreach, video ad editing, one-off and monthly packages, and a TikTok watermark removal tool.

Studio content covers product shots, model shots and styled photography packages. Creative strategy covers concepts, hooks and messaging. Creator casting matches brands with content creators, and video ad editing compiles UGC into converting ads. Affiliate work includes affiliate campaign management.

How much do UGC SHOP content packages cost?

UGC SHOP's four content packages cost $850 for Trial, $2,400 for Growth, $6,300 for Scale and $12,400 for Creative Engine. Prices are shown with the dollar symbol; fees, schedule and any additional conditions are agreed in writing before a project is activated. Studio content and UGC video packages are priced separately.

No currency code, tax treatment or subscription discount is stated for these prices.

How much do UGC video packages and studio packages cost?

UGC SHOP's UGC video packages start at $2,000 for 4 videos, $4,500 for 10 videos and $8,000 for 20 videos. Its studio content packages are the Shopify/Amazon Package at $380, Brand Lifestyle Package at $680, Instagram Refresher Pack at $1,750 and E-commerce All Star Pack at $2,200.

The UGC video package prices carry a plus sign, meaning they are starting prices. The unlimited usage rights described for the Trial, Growth, Scale and Creative Engine packages are not claimed for the 4, 10 or 20 video packages.

What is included in each UGC SHOP content package?

UGC SHOP's content packages scale by creators and videos: Trial has 1 creator and 2 videos, Growth 2 creators and 4 videos, Scale 4 creators and 12 videos, and Creative Engine 8 creators and 24 base videos plus 24 hook variations, totaling 48 edited versions. All four include unlimited usage rights on final content and one free revision.

Growth, Scale and Creative Engine videos run up to 35 seconds. All four packages deliver fully edited content in one output format; extra formats cost $50 per video. Scale offers an optional 12 extra hook variations for $600. Creative Engine also includes a creator mashup, a creative testing blueprint and priority production. Partnership Ads authorization is included with Growth, Scale and Creative Engine.

Who owns the content UGC SHOP produces, and what usage rights are included?

Brands own the content they purchase from UGC SHOP, as set out in its Terms & Conditions and Privacy Policy. The Trial, Growth, Scale and Creative Engine packages also include unlimited usage rights on the final videos. The 4, 10 and 20 video packages do not carry that claim.

Partnership Ads authorization for advertising through creator accounts is a separate inclusion on Growth, Scale and Creative Engine. Unlimited usage rights on final content do not by themselves set an unlimited duration for creator-account advertising authorization.

How does UGC SHOP's production process work?

UGC SHOP works in six stages: brief, strategy, creator casting, production, launch, and performance testing and scaling. The client shares goals, audience and campaign needs; UGC SHOP builds concepts, hooks and messaging, casts creators, and delivers ad-ready assets for organic and paid campaigns, then tests and scales the creative that performs best.

In production, creators make authentic content guided by the strategy. UGC SHOP acts as an outsourced content engine, handling creator casting and approvals, strategy, trend analysis, competitor research, production, delivery and Partnership Ads, so brands need no in-house hiring or manual coordination.

How long does UGC SHOP take to deliver content?

UGC SHOP delivers UGC video content in 7 to 10 business days after creators receive the product. Studio content is delivered in 5 to 7 business days after UGC SHOP receives the products. The two timelines are separate: one starts when creators receive the product, the other when UGC SHOP receives the products.

What are UGC SHOP's one-time and subscription options?

UGC SHOP sells one-time packages with no commitment, which deliver the agreed number of videos in final format, and a subscribe-and-save monthly option with a 3-month commitment. Subscribers pre-approve final creators and review creative concepts in UGC SHOP's internal tool, and receive all raw footage with unlimited usage rights.

What is UGC SHOP's revision and refund policy?

UGC SHOP includes one round of revision per project, applied during editing rather than through reshoots, unless the error is on UGC SHOP's end. Payments are non-refundable under its Terms & Conditions, though UGC SHOP may offer credit toward a future project of equivalent or greater value. Paid packages must be used within one year of purchase.

If a brand reasonably dislikes delivered content, UGC SHOP revises it or makes a new video, though not for information left out of the brand brief. UGC SHOP does not refund a package a brand no longer needs; UGC SHOP holds those videos for the brand to use later. Unused packages or credits expire without refund after one year.

Is UGC SHOP an official TikTok partner?

Yes, UGC SHOP operates as an official TikTok partner, which gives clients script and ad review, pre-approval and direct TikTok support. It also offers TikTok Shop setup and management and TikTok Spark Ads campaign management, and manages Meta Partnership Ads alongside them.

Partnership Ads and Spark Ads let brands scale creator content through creator handles for greater reach, stronger social proof and improved campaign performance.

Who founded UGC SHOP and when did it start?

UGC SHOP was founded by two women, Tracy and Jennifer, who came from the affiliate marketing world. They launched UGC SHOP at the beginning of the pandemic to supply their media-buying clients with consistent content. It has since grown into a studio and community of creators and performance marketers.

Where is UGC SHOP located and how does its team support clients?

UGC SHOP is headquartered in Los Angeles, and its creators are located all over the world, with most based in the US and Canada. The team is available in different time zones, is proficient in 5 languages and offers 24/7 live chat. UGC SHOP operates worldwide.

Brands can reach UGC SHOP at hello@ugc-shop.com or book a 30-minute call at https://calendly.com/ugcshop/30-min-meeting.

How many brands and creators does UGC SHOP work with?

UGC SHOP reports that over 1,000 brands trust it, that it works with 30,000+ vetted creators worldwide, and that it has generated 10M+ sales across platforms. Its clients include D2C and e-commerce brands, agencies, SaaS, wellness, fintech and consumer brands looking for TikTok, Meta and other social ad creative.

Frequently asked questions

Does UGC SHOP only work with e-commerce brands?

No. UGC SHOP serves D2C and e-commerce brands, agencies, SaaS, wellness, fintech and consumer brands looking for TikTok, Meta and other social ad creative.

Can I get a refund if I no longer need my UGC SHOP package?

No. Payments are non-refundable under UGC SHOP's Terms & Conditions, though UGC SHOP may offer credit toward a future project of equivalent or greater value. UGC SHOP holds the videos from a package a brand no longer needs for the brand to use later. Paid packages must be used within one year of purchase.

How many revisions does UGC SHOP include?

One round of revision per project, applied during the editing phase. Reshoots are not part of revisions unless the error is on UGC SHOP's end.

Which UGC SHOP packages include unlimited usage rights?

The Trial, Growth, Scale and Creative Engine packages include unlimited usage rights on the final videos. Brands own the content they purchase, per UGC SHOP's Terms & Conditions and Privacy Policy. The 4, 10 and 20 video packages do not carry that claim.

What does the subscribe-and-save option include?

It requires a 3-month commitment. The client gets an internal tool to pre-approve final creators and review creative concepts, plus all raw footage with unlimited usage rights.

How long does UGC video content take compared with studio content?

UGC video content takes 7 to 10 business days after creators receive the product. Studio content takes 5 to 7 business days after UGC SHOP receives the products. The two timelines are separate.

Does UGC SHOP help with TikTok Shop and Spark Ads?

Yes. As an official TikTok partner, UGC SHOP offers TikTok Shop setup and management, TikTok Spark Ads campaign management, script and ad review, pre-approval and direct TikTok support.

How many creators and videos come with each content package?

Trial has 1 creator and 2 videos, Growth has 2 creators and 4 videos, Scale has 4 creators and 12 videos, and Creative Engine has 8 creators and 24 base videos plus 24 hook variations, for 48 edited versions.

What does an extra output format cost?

Each content package includes one output format. Extra formats are $50 per video.

Where are UGC SHOP's creators based?

Creators are located all over the world, with most based in the US and Canada. UGC SHOP is headquartered in Los Angeles and operates worldwide.